What cookies are
Cookies are tiny text files a website can store in your browser. Related technologies — like localStorage — do a similar job: they let a page remember something small between visits, such as a setting
you have chosen. We use the plain word “cookies” loosely on this page to cover both.
Our approach: keep it minimal
We only store what earns its place. The essentials keep the site working the way you expect; everything else is optional and off until you say yes. We do not use cookies to build an advertising profile of you, and we never share this data with ad networks.
Strictly-necessary storage
These are needed for the site to function and to respect the choices you have made. They do not track you across other websites, and they cannot be switched off from within the site because it would stop things working. Examples:
- Banner dismissal — when you close the site announcement banner, we note
that in your browser (
localStorage) so it does not reappear on every page. - Consent choice — when you accept or decline analytics, we remember that
decision (the
cookie-consentvalue) so we can honour it and stop asking.
Analytics (optional)
To understand which pages people find useful, we use privacy-conscious product analytics provided through Vercel. It measures things in aggregate — page views, rough device and referrer information, broad usage patterns — to help us improve the site. It is designed to be light-touch and is not used to advertise to you or to track you around the wider web.
Analytics is optional. You can decline it from the consent banner, and if
you do, we will not load it. You can change your mind at any time by clearing the cookie-consent value (see below) and choosing again.
No advertising or third-party tracking
We do not use advertising cookies, cross-site tracking pixels, social-media trackers, or data brokers. There are no third parties following you from this site to another.
The storage we use
Here is the full, current list. It is short by design.
| Key | Type | Category | Purpose | Retention |
|---|---|---|---|---|
auracare-seed-dismissed | localStorage | Strictly necessary | Remembers that you dismissed the site announcement banner, so it stays hidden. | Until you clear your browser storage |
cookie-consent | Cookie | Strictly necessary | Records your analytics choice from the consent banner, so we honour it and stop asking. | Up to 12 months |
Vercel product analytics | Cookie | Analytics (optional) | Privacy-conscious, aggregate usage measurement. Only set once you accept analytics. | Session / short-lived |
Managing and clearing cookies
You are always in control. You can decline analytics from the banner, and you can clear or block storage directly in your browser at any time:
- Chrome / Edge: Settings → Privacy and security → Cookies and site data, or use “Clear browsing data”.
- Safari: Settings → Privacy → Manage Website Data, then remove auracare.org.uk.
- Firefox: Settings → Privacy & Security → Cookies and Site Data → Manage Data.
Clearing site data will also remove your saved consent choice and the banner-dismissal flag, so you may be asked again on your next visit. Blocking all storage may stop some parts of the site from remembering your preferences.
Changes to this policy
As the site evolves, we may update this policy. When we do, we will revise the “last updated” date above. Material changes will be made clear on the page.
Contact
Questions about cookies or your privacy? Email us at privacy@auracare.org.uk and we will be glad to help.